Honeypot Wax Boutique
Purrfect Solution for the Cosmopolitan Woman
Honeypot is a specialised wax boutique that believes in empowering modern women to achieve their best grooming needs. We were approached to design and develop a brand identity to incorporate the idea of Class and Sensuality through Sex Kitty – a mascot to personify the characteristics and lifestyle of a modern woman. She embodies the trait of an feministic ideologist who is bold in expressing her needs and desires. Through tongue-in-cheek visuals and copies, we crafted a brand story base on the make-believe Honeypot ‘universe’, and provided a comprehensive and consistent experience across the various collaterals (i.e website, product collaterals, etc.).
"Working with Rockstar Atelier has consistently been an extremely enjoyable experience. Patient and quick to understand and translate my ideas to paper, they are an example of creative juice at its best. In addition, Rockstar Atelier value adds to their service, frequently working through issues, offering advice and suggesting alternatives while continually delivering a good turnaround time."
Ms Ow Shin Yann
Founder, Honeypot Wax Boutique